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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Mar 24, 2020

The coronavirus has impacted all Americans yet the real impact for multifamily investors is still unclear. As a passive multifamily investor and adjunct professor of economics, Angel Williams believes economic vacancies could go as high as 40%. She advises investors to focus on retention, not pushing rents during this period of uncertainty. 


Angel is the Co-Founder of The Academy Presents and Managing Partner of Lorren Capital, LLC.  The Academy Presents is hosting the Real Estate Investing Rocks Digital Summit this weekend. In this episode, we talk about the digital summit, the impact of the COVID-19 outbreak, and lessons learned from passive investing. 


Partner: Early-Bird Tickets End April 15 for Midwest Real Estate Networking Summit


Key Insights

  • She focuses on passive investing, while her husband looks to be active as a General Partner
  • Was a bit naive on first couple of passive investing deals
  • Likes communication from operators and wants to make sure the personalities click
  • Realizes current Coronavirus lockdown may have a major impact on the economy and multifamily investors
  • Hourly workers will be impacted worse than salaried employees
  • Pushing rents too much may force families to live together
  • The impact could last 12-18 months, but there is no clear timeline
  • Would not be surprised if we hit 40% economic vacancy
  • Quit job as a middle-school teacher due to red tape with the administration
  • Focusing on the education side of real estate investing with the launch of the Real Estate Investing Rocks Digital Summit
  • Event has 24 speakers from multifamily, AirBnb, wholesaling and more


Partner: Download a Free Sample Apartment Deal Package 


Bull’s Eye Tips: 



Free Access to the Real Estate Investing Rocks Digital Summit on March 26-28


Apparent Failure:

Wanted a massive launch for the summit and realized it was more about sharing the knowledge


Most Recommended Book:

10x Rule by Grant Cardone


Most Recommended Digital/Mobile Resource:



Daily Habit:

Making the bed everyday


Wish I Knew When I Was Starting Out:

The benefits of small multis over single-family


Current Curiosity:

How to scale The Academy Presents


Best Place to Grab a Bite in Wichita Falls:

Fazmoz Carribean Cuisine (ox tails)


Connect with Angel:

FB: Angel Renee

FB Page: Real Estate Investing Rocks


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