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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Oct 14, 2022

Camilla Jeffs is passionate about financial education, building wealth, and living a life by design. She is the Founder and CEO of Steady Stream Investments, a company focused on providing investment opportunities in large multifamily and senior housing communities. Camilla believes in the investing trifecta, where one can achieve strong financial returns and create social and environmental impact through safe, clean, and affordable housing.

We talked to Camilla about her journey from single-family investing to multifamily, her passive investing education platform, things you need to do before stepping into the passive side, and much more about passive investing!


Groundbreaker: Click here to learn how to raise more money and speed up the syndication process by 80%!


[00:01 – 05:09] Opening Segment 

  • Camilla talks about her background;
  • She talks about how she got into real estate;
  • She talks about the live and flip method;

[05:09 – 21:00] Educating Kids and Investors

  • How she teaches her kids how to fix and flip houses;
  • The importance of instilling work ethic into your kids;
  • The point where she decided to move forward to other asset classes;
  • Why she launched an education company for passive investors;

[21:00 – 30:05] Leaping Into Passive Investing

  • Three things that make multifamily better than single-family;
  • The upsides of large multifamily;
  • Three things to do before you step off to the passive side;
  • The things that will make you love passive investing;
  • Some of the mistakes syndicators make and how not to make them;
  • She talks about the passive investing onboarding program

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[30:05 – 35:08] Round of Insights

Apparent Failure:

Not being able to raise money when she started investing


Digital Resource:

Active Campaign


Most Recommended Book:

Think and Grow Rich


Daily Habit:

Feeding her animals


#1 Insight for Apartment Investing:

Take the leap.


Best Place to Grab a Bite in North Dallas: 

North Side Pie


Contact Camilla:

To learn more go to Camilla’s website


Tweetable Quotes:

“I don’t think you can achieve what you want unless you work for it." - Camilla Jeffs


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