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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Feb 21, 2023

James Nelson is the Principal and Head of Avison Young’s Tri-State Investment Sales group in New York City. During his 25-year career, Nelson has sold more than 500 properties and loans totaling over $5 billion. His accolades include being named Commercial Observer’s Power 100, CoStar’s Power Broker, and receiving the Deal of the Year award by REBNY. 

Nelson hosts “The Insider’s Edge to Real Estate Investing” podcast. He is also the author of "The Insider’s Edge to Real Estate Investing" and regularly lectures at Columbia, Fordham, NYU, Wharton, and his alma mater Colgate.

We talked to James about ethics involved in being a broker and an investor, cultivating broker relationships, and his book “The Insider’s Edge to Real Estate Investing”.


Announcement: Click here to join me and other top real estate investors for the Midwest Real Estate Networking Summit!


[00:01] Opening Segment 

  • James talks about his background; 

  • He talks about his brokerage and investing businesses.


[05:17] Balancing Being a Broker & an Investor

  • Ethics involved in being a broker and investor;

  • Cultivating broker relationships;

  • Some of the mistakes new investors make;  


[17:05] What to look for in a deal;


Announcement: Download Our Sample Deal and Join Our Mailing List


[27:37] Round of Insights

Apparent Failure: Not finding a trusted partner in his first incredible opportunity.

Digital Resource: Reonome

Most Recommended Book: Knowing isn’t Doing

Daily Habit: Consistency

#1 Insight for Succeeding as a Multifamily Investing: Have great people.

Best Place to Grab a Bite in New York: Any spot in Bleeker Street, Nougatine


Contact James:

Learn more at Click here to listen to James’ podcast. You can get his book by clicking here. Listen to Rod Santomassimo’s episode with John here.


Thank you for joining us for another great episode! If you’re enjoying the show, please LEAVE A RATING OR REVIEW,  and be sure to hit that subscribe button so you do not miss an episode.