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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Feb 28, 2023

John Warren owns 154 apartments in the Chicago MSA, and he also manages a total of 189 units. John is the managing broker at Forte Properties, Inc, and he runs a team of four agents that focuses on helping investors buy, sell, and manage their residential investment properties. 

We talked to John about the competition in the 12+ units space, deep value-add properties, keys to scaling your portfolio, and much more!


Announcement: Click here to join me and other top real estate investors for the Midwest Real Estate Networking Summit!


[00:01] Opening Segment 

  • John talks about his background; 

  • Being an agent and investor at the same time; 


[04:45] Buying Criteria and Deep Value-add Properties

  • What investing in 1 to 4 units looks like today;

  • Competition in return criteria in the 12+ units space;

  • John’s buying criteria;

  • Deep value-add properties VS. Light to medium value-add properties.  


[11:18] Scaling a Portfolio

  • Understanding the risks before getting into deep value-add properties;

  • Find the right people to work with;

  • Keys to scaling your portfolio;

  • JV Partnerships and deal structures;

  • Advice for new investors;  


Announcement: Download Our Sample Deal and Join Our Mailing List


[24:24] Round of Insights

Apparent Failure: A flip he did in 2017.

Digital Resource: Appfolio

Most Recommended Book: How to Make it Big as a Real Estate Agent

Daily Habit: Doing a modified version of the miracle morning.

#1 Insight for Growing a Multifamily Portfolio: Always look out for other people.

Best Place to Grab a Bite in Chicago: Freddies


Contact John:

You can email John by clicking here.

Episode 75 with John Warren

Tweetable Quotes:

“Good deals are made, not purchased.” - John Warren

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