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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Oct 22, 2021

David Toupin, Owner of Toupin Holdings brings 6+ years of multifamily and commercial real estate investing experience. David has acquired over 1,200 apartments as the key principal, valued in excess of $100,000,000+. 

David has earned a reputation as being a savvy multifamily analyst and underwriter, helping hundreds of investors with his own proprietary model.  This led David to create the Real Estate Lab, a Multifamily real estate software company focused on managing the acquisitions and analysis process for multifamily investors. 

John sat down with David to learn more about his approach and best practices for underwriting multifamily. Let's dive in.


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[00:01 – 04:52] Opening Segment 

  • David talks about his background.
  • How she got started with single family homes and switched quickly to multifamily
  • How he made his first deal and how he moved forward afterwards

[04:52 – 11:04] A Master of Underwriting Deals

  • Why you need to have a deep knowledge of underwriting
  • David breaks down how he does the underwriting.
  • How he created a model for underwriting and how that benefited him
  • How he started selling his model and made a huge profit
  • David talks about the all in one acquisitions platform “Real Estate Lab” he founded.
  • What to look for when underwriting a deal.

[11:04 – 21:55] The All in One Acquisition Software

  • David gives more details about the use of his software “Real Estate Lab”
  • What led him to build the software.
  • What makes Real Estate Lab a unique platform
  • Where you can find the platform
  • The price range to purchase the software
  • One of the most common mistakes that people make while underwriting.
  • Contact David


[21:55 – 25:24] Bullseye Round

Apparent Failure:

Not buying more properties earlier on.


Digital Resource:



Most Recommended Book:

Never Split The Difference


Daily Habit: 

Not setting any appointments or calls before noon


Curious About:

How to completely disrupt the industry


I Wish I Knew When I Was Starting:

How to negotiate


Best Place to Grab a Bite in Austin

Terry Black’s Barbeque


Contact David:

Find David’s software at and reach out to him on his Instagram


Tweetable Quotes:

“You will never grow a successful business by doing five different things. Pick one and get good at it.” - David Toupin


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