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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Aug 28, 2020

Business owners know that websites are a great resource to attract new customers. The challenge is driving actual traffic to your website. In fact, over 90% of content gets no traffic from Google according to Ahrefs. To learn more about SEO tips to optimize your real estate website, we spoke with Kris Reid to understand...


Aug 25, 2020

“Do what you love and you’ll never work a day in your life.” Have you heard this quote? It’s great if you can get paid for doing what you love. But undoubtedly, you've also heard of the starving artist. Following your dream can come at a price that leaves many artists and creators struggling to pay bills. So how...


Aug 21, 2020

Growing your business through marketing can be a challenge for business owners who don’t know where to start. With so many marketing channels, it’s easy to get caught up on the latest social media craze like TikTok or Instagram Reels. Without a clear marketing plan, many brands struggle to pick the best platforms...


Aug 18, 2020

With uncertainty in the market, investors are looking for investment opportunities that mitigate risk. Multifamily has performed well during the pandemic, proving to be resilient during rough times. However, many apartment investors are wondering how to adjust their strategies to protect themselves in case of a further...


Aug 14, 2020

There are 5.6 billion Google searches each day. That’s 5.6 billion times people are looking for answers or solutions to a question or challenge. Ranking high for key search terms can organically generate enough leads to fuel most businesses. That’s why Search Engine Optimization or SEO is critical for anyone with a...