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Welcome to Target Market Insights. A podcast to help real estate investors navigate neighborhoods through the lens of local experts. In each episode, we speak to local specialists to learn about their market, useful tips, and the latest trends and developments. This show is designed to help you with the insights you need to win your target market.

Dec 26, 2017

Before the days of AirBnB, Tim Touchette recognized a demand for short term housing as an alternative to hotels in the Washington D.C. market. After buying a furnished rental, he experimented with finding his audience until he found his niche with corporate housing. Tim is the founder of Attache Property Management...


Dec 19, 2017

After a 9-month interview process, John Cohen earned a job as stock broker with Morgan Stanley at the tender age of 22. However, the day he started he saw grown men crying over the Facebook IPO and ended up quitting that same day. From there John put his energy into real estate, first as a commercial broker and then as...


Dec 12, 2017

As a fourth generation entrepreneur, Whitney Nicely was expected to work in the family business, but her vision differed drastically from her grandfather’s outdated views on gender roles. She decided to branch out on her own as a real estate investor and found her niche was in sandwich lease options, not making...


Dec 5, 2017

Ben Walhood is the President of the Chicago Area REIA, the largest non-profit real estate organization in Illinois. He is also an investor operating predominantly in the western suburbs of Chicago. He fixes-and-rents residential properties in working class neighborhoods. He has been interviewed by CNBC and the...


Nov 28, 2017

How do you pick the right real estate agent? If you are like 70% of Americans, you probably just hire the first person you speak with. And you probably won’t ask about the agent’s performance and track record. Because of this, Aaron Hendon believe many home owners are being short changed during real estate...